The opportunity
OpenAI didn’t begin as a traditional company. It began as an idea: that artificial intelligence could be developed in a way that benefits everyone.
What you'll do
Lead creative direction across growth initiatives by establishing a high bar: for storytelling, design, writing, relevance and quality across all outputs.
Translate business objectives, audience insights, and performance learnings: into clear creative direction and breakthrough ideas.
Develop concepts and narratives that can scale globally while remaining: relevant to local audiences and cultural contexts.
Partner closely with Growth Marketing to shape briefs, identify: opportunities, and define creative approaches that balance experimentation with brand integrity.
Steer external agencies by setting direction, providing feedback, and: ensuring work meets OpenAI's standards for craft, effectiveness, and originality.
Help evolve creative processes, frameworks, and systems that enable teams to: move faster without compromising quality.
What they're looking for
- Identify patterns in testing, audience behavior, and campaign performance to: inform future creative decisions and experimentation.
- Collaborate closely with designers, writers, motion teams, producers, and: strategists to bring integrated ideas to life.
- Balance long-term thinking with rapid execution, knowing when a project calls: for ambitious creative exploration and when it requires pragmatic decision-making.
- Navigate ambiguity with confidence and act as a trusted creative partner to cross-functional stakeholders.
