The opportunity
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed,…
What you'll do
Collaborate with internal BD teams and external project partners to plan and: execute user operation campaigns; responsible for campaign material preparation, cross-functional coordination, GTM execution, and reward distribution.
Own pre-launch testing, product optimization, and potential GTM initiatives: for campaigns/products; continuously improve the product experience in key flows such as staking, redemption, and reward claiming from an operations perspective.
Build a data analysis framework using AI tools and generate actionable operational insights.
Experience in product or operations roles with leading DeFi protocols such as Morpho / Aave / Pendle / Ethena
Able to understand basic smart contract logic and use on-chain analytics tools such as Dune / Etherscan
What they're looking for
- Hands-on experience with on-chain DeFi products (including Lending / Staking: / LP / RWA Vault), with a strong understanding of the underlying yield mechanisms and risk structures;
- Able to conduct an initial assessment of how on-chain products fit within our current product suite.
- Strong product operations mindset, with the ability to contribute to product: solution design from an operations perspective and independently lead the planning and execution of user campaigns.
- Proficient in using AI tools for product analysis, operational data review,: and campaign performance evaluation; able to proactively identify blind spots in the team’s work and close gaps with a data-driven approach.
- Strong English skills, with the ability to communicate directly with project: teams in Europe and the US, as well as solid business development and product communication capabilities.