The opportunity
At Scale, we believe that AI will dramatically improve the world, and our mission is to accelerate the development of AI. We’re looking for a Field Marketing and Events leader to continue to build and manage Scale’s robust Gen AI and Research field marketing and events program,…
What you'll do
Own annual planning for all Gen AI and Research events including strategy and budget
Establish event activities in line with sales goals and deal acceleration,: prioritizing goals from the go-to-market leadership and business development teams on event location and audience
Manage team of field marketing and events managers who will execute on: planning and logistics. This role should have a player-coach mentality and ability to also execute on nuts to bolts planning for all executive dinners, meetups, happy hours, sponsored trade shows, and hosted conferences
Manage contractor relationships including event production firms and outside vendors, and event budgets
Align with growth marketing on marketing campaigns and marketing qualified lead (MQL) reporting
Track event campaign performance, measuring ROI, results, and metrics through: Salesforce and own any course correction for events that are not performing
What they're looking for
- Own all aspects of Scale hosted conference, Scale AI Base Camp, including: venue selection, vendor management, logistics, speaker and attendee invites, and agenda
- Support the Gen AI and research portion of Scale’s annual AI Leadership: Summit conference including content, speaker logistics, agenda, and overall in-person and remote event experience
- Interface with external executives and their teams in order to secure: speakers and support their presentation planning for Scale hosted events and conferences
- Willingness to travel up to 50% in order to execute on in-person events
