The opportunity
SumUp is best known for helping small businesses get paid — our Consumer tribe builds the other half of that story. We make SumUp Consumer, the wallet app that lets everyday consumers pay SumUp merchants on a tap, send money to friends, track their spending, and earn loyalty rewards along the way.
What you'll do
Analyse customer behaviour and product performance for SumUp Consumer using: funnel analysis, cohort analysis, segmentation, and behavioural analytics to identify opportunities and drive improvements
Support Product Managers in understanding customer journeys, engagement,: conversion, and retention — helping to shape product strategy and priorities
Conduct exploratory analysis to answer product and business questions,: translating complex data into clear, actionable recommendations
Define, monitor, and communicate core SumUp Consumer KPIs: covering activation, engagement, and retention — and evaluate the impact of product changes for stakeholders
Design, execute, and analyse A/B tests and product experiments, helping to: embed a culture of experimentation across the Consumer tribe
Build and maintain dashboards and reporting, proactively surfacing trends,: anomalies, and growth opportunities before they’re asked for
What they're looking for
- Partner with Analytics Engineering to ensure KPI definitions, business logic,: and product instrumentation are accurate, scalable, and trusted
- Bring a curious eye to AI and machine learning techniques, including: LLM-assisted analysis, to speed up insight generation and product measurement
- Collaborate closely with Product Managers, Designers, Engineers, and Data: teams to ground decisions in robust analysis and customer insight
- You have strong SQL skills and are comfortable querying, analysing, and: validating data in a cloud data warehouse (Snowflake, BigQuery, or similar)