The opportunity
POSITION SUMMARY: As a market leader in cfDNA-based diagnostics, we are expanding our Early Cancer Detection (ECD) portfolio to deliver transformative clinical impact at scale. The Senior Director, ECD Product Strategy will lead the strategy, development, and lifecycle…
What you'll do
Own the product vision, strategy, and roadmap for the Early Cancer Detection: portfolio, aligned with corporate strategy and long-term growth objectives
Lead annual and multi-year strategic planning for ECD products, including: investment prioritization, sequencing, and resource allocation
Identify, size, and segment new market opportunities using top-down and: bottom-up analyses, incorporating clinical, commercial, and customer insights
Define clear value propositions and differentiation strategies based on: competitive intelligence, customer needs, and evolving standards of care
Lead products across the full lifecycle, from concept and feasibility through: development, launch, post-launch optimization, and eventual sunset
Drive definition of product requirements, success metrics, and launch: readiness in partnership with cross-functional teams
What they're looking for
- Guide trade-off decisions across performance, features, timelines, and: investment, particularly in technically complex genomic and algorithm-driven products
- Lead qualitative and quantitative customer research with clinicians, health: systems, payers, partners, and internal stakeholders
- Translate insights into clear product requirements, roadmap decisions, and business cases
- Monitor competitive landscape, emerging technologies, and regulatory or: reimbursement changes impacting early cancer detection