Senior Manager, Public RelationsNew$145K
The opportunity
We’re looking for someone who knows how to create buzz, earn attention, and get people talking —not just secure coverage.
What you'll do
Develop ideas designed to generate conversation, earned attention, social sharing, and cultural relevance.
Identify emerging trends, conversations, memes, creators, events, and: cultural moments Factor can credibly participate in.
Create proactive PR moments rather than relying primarily on traditional announcements and press releases.
Partner with Creative and Organic Social to develop ideas that can live: across earned, owned, creator, and social channels.
Continuously ask: What would make people actually talk about this?
Find unexpected ways to put Factor into conversations happening across food,: wellness, fitness, sports, and culture.
What they're looking for
- Approach communications through the lens of how stories will travel across: social platforms, creators, media, and culture.
- Work closely with Organic Social to identify real-time opportunities and turn: cultural conversations into brand moments.
- Help develop PR ideas with strong visual, video, creator, and social storytelling potential.
- Identify opportunities for executives, chefs, nutrition experts, athletes,: partners, and other brand voices to show up credibly in social conversations.
