The opportunity
Ramp is in a critical phase of growth. This role is responsible for helping lead our domestic marketing media capital allocation engine, and launching it internationally.
What you'll do
Develop the qualitative research and strategic frameworks that govern how we: allocate brand marketing budget across channels and markets.
Own marketing media channels end-to-end, from investment strategy and budget: pacing to audience targeting and measurement.
Design measurement approaches that quantify the effectiveness of every strategy, placement, and buy.
Work with a world-class brand marketing team to identify, pressure-test and: execute on campaign themes and creative concepts that resonate with our customers.
Build and deploy AI agents to automate channel operations, management, and strategy.