The opportunity
We're hiring a Sr. CRM Operations Manager to help transform how Chime's Lifecycle Marketing & CRM team operates and scales.
What you'll do
Lead high-impact CRM initiatives: Own complex, cross-functional programs such as platform migrations, channel integrations, and automation transformations—from early discovery through implementation and adoption.
Connect Marketing with Product and Engineering: Translate lifecycle marketing goals into clear business requirements, data specifications, and technical priorities, helping teams align on what needs to be built and why.
Make CRM operations more scalable: Improve campaign intake, QA standards, documentation, governance, and prioritization processes so teams can execute more efficiently and with fewer errors.
Strengthen channel health and compliance: Partner with Legal, Compliance, Data, and channel owners to improve deliverability, consent management, frequency capping, and messaging quality.
Drive the evolution of lifecycle automation: Help move our CRM ecosystem beyond manual, campaign-focused workflows toward automated, scalable, and intelligent member journeys.
Influence teams and priorities: Work closely with senior stakeholders to resolve dependencies, navigate competing priorities, and drive decisions without relying on direct reporting authority.
What they're looking for
- Deliver measurable operational impact: Establish success metrics and connect improvements in workflows, systems, and governance to efficiency, execution quality, risk reduction, and downstream business outcomes.
- + years of experience in CRM operations, marketing program management, or: marketing technology alignment, with a track record of working in complex marketing environments.
- Demonstrated ownership of large cross-functional initiatives , taking: ambiguous business problems through planning, implementation, stakeholder alignment, and successful adoption.
- Strong business-to-technical translation skills , including experience: turning marketing needs into actionable requirements for Product, Engineering, and data teams.
