Chief Marketing Officer, Factor EuropePosted today
The opportunity
We are looking for a senior marketing leader to own Factor's European growth. You will run the full marketing agenda across multiple markets: acquiring new customers efficiently, owning the P&L across countries, and building the partnerships and channels that will take Factor beyond direct-to-consumer.
What you'll do
Scale new customer acquisition at efficient CAC. Own the social-first growth: engine (Meta, influencers, and partnerships) and keep it efficient as spend grows significantly.
Own the P&L across multiple markets. Set and deliver marketing plans,: targets, and budgets, and make the trade-offs between markets and channels.
Grow the partnerships network. Expand our rolodex of influencers and: strategic partners that feed the acquisition engine.
Lead creative with a clear point of view. Oversee creative functions and set: a direction for how Factor shows up for customers.
Partner with finance. Work with finance on business planning, forecasting, and end-to-end customer retention.
Prepare new growth channels. Build toward new distribution channels such as: retail and B2B over the next 12 to 18 months, establishing revenue lines beyond direct-to-consumer.
What they're looking for
- Build and lead a lean, high-performing team. Create clear accountability and: keep the organization flat, adding capacity only where the opportunity is clear.