The opportunity
OpenAI is an AI research and deployment company. Our mission is to ensure that artificial general intelligence benefits all of humanity.
What you'll do
Develop and execute Japan-specific consumer marketing plans under the Japan: Marketing Lead, ensuring strong local relevance while aligning with global priorities.
Drive full-funnel initiatives that grow users and weekly active users, deepen: activation and repeat usage, and improve retention, advocacy, and sentiment.
Act as a local expert and thought partner—bringing deep insights into: Japanese culture, consumer behavior, and media dynamics to inform strategy, creative, and execution.
Manage and collaborate with local agencies, creators, and production partners: to deliver culturally authentic, high-quality campaigns and content.
Partner closely with cross-functional teams including product marketing,: communications, partnerships, and regional leadership to deliver integrated programs with clear impact.
Represent the voice of Japan internally, ensuring local nuance, context, and: market realities are reflected in marketing strategy, messaging, and decision-making.
What they're looking for
- + years of marketing experience, with a strong track record of delivering: high-impact consumer campaigns and measurable user or usage growth in Japan.
- Deep understanding of the Japanese consumer landscape, cultural context, and: local media and marketing ecosystems.
- Proven ability to build and execute integrated marketing plans across brand,: digital, influencer/creator, and partner channels.
- Comfortable operating at both strategic and hands-on executional levels in a: fast-paced, ambiguous environment.
