Director, Paid MediaActive$202K

Databricks
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The opportunity

Databricks is seeking a Director, Paid Media to lead our global media planning function and define how paid media supports brand awareness, demand generation, and pipeline growth across the full funnel.

What you'll do

  • Guide the development of cross-channel media strategies that deliver: measurable year-over-year increases in brand awareness, target account engagement, and pipeline contribution across integrated campaigns and priority product areas.

  • Build and scale a high-performing global media strategy organization by: hiring and developing top talent, increasing talent density, scalability, and strategic output over time.

  • Create an environment of continuous learning with clear expectations,: coaching, and growth opportunities, resulting in improved team performance, stronger bench strength, and readiness to support evolving business priorities.

  • Establish and scale global media planning frameworks, processes, and best: practices that improve consistency and efficiency across regions and campaigns, reducing planning cycle times and increasing adoption of standard methodologies.

  • Align media investment strategy and budget allocation to business goals so: that a greater share of spend is directed toward the highest-impact audiences, channels, and programs, improving return on media investment and pipeline efficiency.

  • Ensure media strategies are grounded in strong audience insights and aligned: to key practitioner and executive personas, increasing reach, penetration, and engagement within priority accounts.

What they're looking for

  • Implement consistent global measurement frameworks and executive-ready: reporting in partnership with Analytics, improving visibility into media’s contribution to pipeline and revenue and enabling faster optimization cycles.
  • Model and reinforce Databricks’ culture principles while staying ahead of: evolving media trends and best practices through a structured test-and-learn agenda, resulting in a collaborative, high-performance team and continuous improvements in overall media effectiveness.
  • + years of experience in media strategy, digital marketing, or integrated: marketing in a B2B environment within SaaS or enterprise technology.
  • Proven experience leading global media planning efforts across multiple: channels and funnel stages, with demonstrated impact on pipeline, engagement, or revenue metrics.