The opportunity
Join Spotify's Japan Growth team and help more listeners discover the value of Spotify Premium. As part of our Markets & Subscriptions organisation, you'll play a key role in growing our subscriber base in one of Spotify's most important markets.
What you'll do
Lead Spotify's growth strategy in Japan, driving Premium subscriber: acquisition, conversion, retention and revenue performance.
Own and deliver the Premium growth plan, identifying opportunities across the: customer journey and translating them into measurable business outcomes.
Work closely with Marketing, Music and Partnerships leadership to shape: growth priorities based on consumer insights, market trends and competitive dynamics.
Partner with our Partnerships team to unlock subscriber growth through: telecommunications, device, payment and content partners.
Design and run experiments across paid, owned and in-app channels, using data: and clear success metrics to improve conversion and retention.
Develop CRM and lifecycle marketing strategies across email, push: notifications and in-app messaging, creating relevant experiences that engage and retain listeners.
What they're looking for
- You have experience driving growth in a digital consumer business, such as: streaming, entertainment, e-commerce or consumer technology.
- You have a track record of owning subscriber or commercial growth targets and: understand how acquisition, conversion and retention contribute to sustainable growth.
- You're experienced in digital marketing, CRM and lifecycle campaigns, with: the ability to turn customer insights into meaningful action.
- You're confident using data, analytics tools and experimentation to make: decisions, evaluate performance and identify opportunities. Familiarity with SQL can help you go further.
- You understand subscription business economics, including customer lifetime: value, subscriber acquisition cost and gross margin.
- You combine analytical thinking with creative marketing instincts and a: strong understanding of Japanese consumer behaviour and culture.
- You're comfortable collaborating across functions, influencing stakeholders: and taking ownership of initiatives in a fast-moving environment.
- You enjoy developing others, are curious about using AI to improve how you: work, and communicate fluently in Japanese and confidently in business English.
