The opportunity
Airbnb was born in 2007 when two hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million hosts who have welcomed over 2 billion guest arrivals in almost every country across the globe. Every day, hosts offer unique stays and experiences…
What you'll do
Own measurement strategy: Design and lead the end-to-end measurement plan for a major loyalty/community pilot, including multi-arm testing across benefits, credits, and offers.
Design and analyze experiments: Owning experimentation end to end, write experiment plans and analyze the results.
Conducting analysis to deliver actionable insights: Surface findings on customer segments, timing, and creative performance that inform decisions on scaling the program and where to prioritize.
Collaborate with cross-functional partners: Partner with marketing, operations, finance, data science, and product to support a data-driven strategy for marketing, share results, and influence decisions through data.
Present to leadership: Deliver clear, decision-ready readouts to senior marketing and cross-functional leadership on program and campaign effectiveness.
Expand scope over time: As testing needs ease, apply the same experimentation approach to support other growth marketing priorities across additional lines of business.
What they're looking for
- Experience: 6+ years in analytics or data science, with depth in marketing,: growth, or lifecycle/loyalty analytics.
- Experimentation expertise: Strong background in causal inference and designing experiments and holdouts for multi-touchpoint marketing programs.
- Insights & Influence: A track record of insights that directly shape strategy, roadmaps, and budget decisions at a senior level.
- Communication: Excellent ability to translate complex analytical trade-offs into clear, confident recommendations for senior, cross-functional stakeholders.
