The opportunity
At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.
What you'll do
Drive adoption, not just delivery. The work is turning shipped capability: into activated customers and sustained usage. That means better defaults, faster time to first banner, self-serve setup, and out-of-the-box integrations with platforms like Shopify
Make creation faster and more intelligent. Banners already supports three: ways to build: drag-and-drop, raw HTML, and AI-generated. Braze is investing heavily in Operator, our AI assistant, and a big part of this role is making sure these surfaces are ones Operator can actually work with. Marketers are shifting from building things themselves to letting AI build it for them. A core part of this role is pushing that path forward: making Operator, our AI assistant, a natural and differentiated way to act on a marketer’s intent
Make these surfaces first-class programmable products. You'd drive REST API: parity, translations support, enterprise-grade access scoping, and the path to serving in-product content over a public API without an SDK dependency
Own hard technical product work at scale. Render latency at the 99th: percentile, the SDK dependencies these surfaces sit on top of, unifying the technical foundation for these channels–in this role, product judgment and technical judgment are the same judgment
Set the measurement bar. You'd define what good looks like for adoption,: usage, and performance, and hold the team to baselines and targets that are real
Define and own the roadmap for Content Cards and Banners, pulling from: customers, sales, support, usage data, and competitive signal to figure out what matters most next
What they're looking for
- + years of Product Management experience, including owning a product line at scale
- Strong communication, collaboration, organization, and persuasion skills.: This is a senior IC role with no direct reports and a lot of influence. You'll need to align engineering, design, our SDK team, and go-to-market without positional authority
- A proactive, positive, can-do attitude. You drive projects to completion: excellently, and you're always looking for new ways that processes and products can be improved
- Comfortable being technical. You can reason about client-side rendering, SDK: integration, API design, and caching well enough to make real tradeoffs with engineers rather than relaying them
- You build rich user experiences and work closely with designers. These are: content creation products, so the quality of the authoring experience is the product
- Data-driven by instinct. You go to the adoption funnel and the usage data: before the anecdote, and you're rigorous about baselines
- Customer-focused and commercially fluent. You understand how your product: area drives consumption and expansion, and you can hold a credible conversation with an enterprise customer about why they should adopt a new channel
- Eagerness to learn and grow.