The opportunity
At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.
What you'll do
Lead & Scale: Lead and mentor a distributed team of 6+ Account Executives across the DACH market (e.g., Munich, Berlin), driving performance across Strategic, Enterprise, and Commercial account segments.
Spearhead Expansion: Lead the strategic expansion of Braze in Central Europe, specifically dominating the Retail and CPG verticals to solidify our position as the undisputed category leader.
Market Evangelism: Act as the definitive face and voice of Braze for the Retail and CPG sector in the region. You will be the go-to leader for GTM initiatives, headlining industry events, and leading internal and external evangelism.
Drive Operational Excellence: Enforce disciplined deal execution, sales forecasting, pipeline management, and structured sales methodologies to ensure predictable revenue and cross-functional alignment with revenue operations.
Leverage the Ecosystem: Collaborate with and expand an ecosystem of System Integrators (SIs), Technology Partners, and Digital Agencies to drive joint GTM strategies and accelerate revenue.
Full-Lifecycle Engagement: Drive full-lifecycle customer engagement from prospecting and acquisition to retention and expansion, actively participating in complex, C-level customer meetings and negotiations.
What they're looking for
- Experienced Leader: 5+ years of experience leading enterprise sales teams in the DACH market, specifically managing teams of 6+ people across Strategic, Enterprise, and Commercial accounts.
- Talent Magnet: A proven track record as a true "talent magnet"—capable of acquiring, developing, coaching, and retaining top-performing sales talent in a fiercely competitive market.
- Retail & CPG Authority: Proven track record selling complex enterprise solutions into the Retail and CPG sectors. Direct industry background is welcomed, but an intricate understanding of these verticals is essential. Existing executive relationships within DACH Retail/CPG are a significant advantage.
- Partner Network: Deep understanding of the MarTech partner landscape for Retail and CPG, bringing established relationships with key SIs, Tech Partners, and Agencies.
- AI & Sales Tech Innovator: Forward-thinking approach to sales tech, utilizing AI-driven tools to enhance operational efficiency, accelerate deal execution, and continuously refine the sales process.
- Distributed Team Management: Experience successfully leading and unifying distributed sales teams across multiple strategic DACH locations.
- Language Precision: Native German and fluent English are mandatory, allowing you to seamlessly navigate C-level negotiations in both. French language skills are highly regarded as a strong bonus.
- Domain Expertise: Deep understanding of SaaS sales cycles, Customer Data Platforms (CDPs), omnichannel marketing, and modern customer engagement stacks.
