Senior Lifecycle Marketing Manager (all genders)New

The role For our global Customer Engagement team in Berlin, we are looking for a Lifecycle Marketing Manager to own the lifecycle strategy for one of our core topics: AOV, merchandising, partnerships & retail media, or unpausing. Customer Engagement sits within the HelloFresh…

What they're looking for

• Support cross-topic initiatives across the Customer Engagement team as needed
• Strong commercial acumen: experience operating in a highly commercial function (not necessarily CRM), with the ability to bridge lifecycle marketing thinking with commercial opportunities, and to create opportunity rather than just streamline execution
• A successful experience (3+ years) in CRM, lifecycle marketing, product: marketing or a similar role, ideally in a subscription, e-commerce or FMCG environment
• Strong project management skills, with experience briefing and managing: cross-functional stakeholders (CRM Operations, Creative, Tech, local teams)