Senior Market Researcher, Insurance Product & MarketingActive$944K–$215K
The opportunity
Hi, we're Oscar. We're hiring a Senior Market Researcher, Insurance Product & Marketing to join our Insights & Analytics team.
What you'll do
Independently lead market research projects from scoping and study design: through questionnaire or discussion guide development, fieldwork, analysis, synthesis, and presentation.
Partner with stakeholders to clarify business questions, identify the: decisions research should inform, and agree on scope, methods, timelines, and deliverables.
Conduct research with consumers, prospective and current members, and brokers: to understand market needs, audience segments, purchase drivers, barriers to enrollment, and reasons for retention or switching.
Design and execute quantitative and qualitative studies, including surveys,: interviews, concept and message testing, and brand and consideration research.
Support audience segmentation and market opportunity assessments by combining: primary research with secondary sources and internal data.
Track competitor offerings, positioning, and consumer trends, translating: relevant developments into implications for Oscar.
What they're looking for
- Partner with User Research, Data Science, and Analytics to connect market: attitudes and stated preferences with observed behaviors and business performance.
- Deliver clear recommendations that inform audience prioritization, value: propositions, marketing strategy, and insurance product development; communicate methodological limitations and uncertainty.
- Manage research vendors and panel providers for assigned projects, including: briefs, sampling requirements, data quality, timelines, and budgets.
- Contribute to shared research tools, repositories, and repeatable approaches;: share methods and provide feedback to colleagues where appropriate.
