The opportunity
Accelerate your career growth by joining one of Europe’s most talked about disruptors 🚀. Employee benefits that range from a competitive personal development budget, work from home budget, discounts to fitness & wellness memberships, language apps and public transportation.
What you'll do
Act as the Analytics focal point on Marketing Mix Model (in collaboration: with Data Science & Analytics Engineering); own the Acquisition Marketing Test & Learn the work stream end-to-end, from experiments design to analysis and share-out.
Lead Acquisition Measurement: own the Acquisition Marketing Measurement domain roadmap and prioritisation with stakeholders from both Business and Technical backgrounds.
Act as a Partner to Marketing Stakeholders: be the internal go-to-person for the acquisition Marketing teams (incl. Paid Media, Marketing Strategy, Friend Referral, Product Marketing) for measurement strategy and data related questions.
Collaborate with Senior Leadership: advising on Measurement techniques, evaluating and presenting results or complexity analysis on a strategic level, helping to steer business decisions that drive overall company success.
Build scalable, reliable, and self-serve resources: Enrich analytics foundations through Measurement Frameworks, scalable Data Modeling lineage, and design (and maintain) Analytics dashboards that allow Marketing Teams to interact with data to monitor channel and campaigns performance and extract the right insights themselves.
Enrich knowledge base and drive data literacy: proactively contribute to the company knowledge base (e.g documenting insights, researches, data models, and data products), enable and share knowledge with stakeholders and team members, and proactively create or enrich documentation pieces that drive analytics maturity and business continuity.
What they're looking for
- Contribute to OKRs and goals definitions: develop clear and measurable targets based on an initiatives’ scope.
- Be part of our data-community: Collaborate with a broad range of analytics teams at N26 (incl. Marketing, Business, Product, Finance, and Operations) and utilise our shared platforms, insights and innovations.
- + years of experience, within the Marketing or Product Analytics field,: ideally with a focus on Acquisition Strategies and Effectiveness Measurement
- Proven success in partnering with both Technical and Business stakeholders to: drive improvements on analytics maturity, strategic initiatives, and data-driven decisions
