The opportunity
The Partnerships team at Mixpanel is responsible for acquiring, activating, and growing a global ecosystem of Certified, Sales, Reseller, Agency, Consulting, System Integrator, and Technology Partners.
What you'll do
Own and grow a defined portfolio of Solution, Channel, and Reseller partners: across Japan and Korea, with a clear focus on generating partner-sourced pipeline, partner-influenced pipeline, and resell revenue
Define Mixpanel’s Ideal Partner Profile for the Japanese and Korean markets: and lead structured outreach to recruit against it — including Regional System Integrators, Digital Agencies, Product Development Agencies, Consultancies, and specialist analytics partners
Build partner-specific business plans that define target accounts, revenue: goals, pipeline targets, sales plays, marketing activity, enablement needs, executive relationships, and quarterly milestones
Develop joint GTM plans with partners: including shared value propositions, co-sell motions, investment commitments, and defined outcomes
Negotiate partnership agreements including terms, co-sell commitments, and revenue expectations
Create repeatable partner motions that multiply Mixpanel’s reach, including: account mapping, referral generation, co-selling, reseller motions, services-led opportunities, regional campaigns, and event-based demand generation
What they're looking for
- Work directly with Account Executives and Sales leaders to align partners to: priority accounts and ensure partner involvement is captured correctly in Salesforce and PartnerStack
- Enable partner sales, consulting, and technical teams so they can confidently: identify Mixpanel opportunities, position the platform, and support early-stage sales conversations
- Develop and maintain partner enablement materials including sales playbooks,: co-branded collateral, and onboarding resources
- Partner with Marketing to plan and execute campaigns, webinars, roundtables,: executive dinners, customer events, and MDF-funded activities that create measurable pipeline
