The opportunity
Instacart Ads is one of the fastest-growing and most strategically important parts of the Instacart business. Our Ads organization brings together product, engineering, data science, design, sales, and strategy to build a world-class advertising ecosystem — one that serves…
What you'll do
Own the problem space of advertiser value measurement: defining how advertisers understand, trust, and act on the results they're seeing from Instacart Ads campaigns, and building the reporting and insights experiences that make that possible.
Own and evolve core platform capabilities that support all stages of the: advertiser journey, including API infrastructure, product library, user management, change history, billing, and notifications — ensuring these foundations are reliable, scalable, and built to support a sophisticated advertiser base.
Serve as a primary product point of contact in external conversations with: advertisers and agency partners — sharing roadmap direction, gathering strategic feedback, and helping to nurture relationships that inform product decisions and drive trust in the platform.
Work cross-functionally across a 100+-person Ads R&D team: collaborating with engineers, data scientists, designers, and researchers — as well as with sales, strategy, and commercial enablement teams to drive alignment and deliver impact across a complex, fast-moving organization.
Grow into a senior PM lead for the Advertiser Experience team over time,: including providing strategic guidance and serving as a thought partner to a more junior PM on the team, as you demonstrate command of your scope and expand your ownership footprint.
+ years of product management experience, with a track record of: independently owning complex, cross-functional product areas.
What they're looking for
- Experience building or owning B2B platform products, including enterprise UX: flows and underlying platform infrastructure.
- Strong technical acumen: comfortable engaging deeply with engineering teams on system design, APIs, and platform architecture.
- Experience managing external partner or customer relationships as part of a: product role, not just internal stakeholders.
- Strong written and verbal communication skills, with the ability to: synthesize complex technical and business context for both engineering teams and executive audiences.
