The opportunity
GitLab is the intelligent orchestration platform for DevSecOps. GitLab enables organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation.
What you'll do
Define, own, and maintain the multi-quarter internal product roadmap for the: Lead-to-Opportunity domain covering lead capture, enrichment, scoring, routing, conversion, opportunity and the broader GTM technology stack integrated with Salesforce
Translate business strategy from Marketing, Sales Development, RevOps, and: GTM leadership into sequenced, prioritized system capabilities with clear outcomes and success metrics
Define the domain's strategic priorities each quarter and half, balancing: net-new capability delivery, stabilization, and technical debt reduction with transparent trade-off frameworks
Drive quarterly planning ceremonies, partnering with Engineering Managers and: BSAs to align capacity with roadmap commitments
Own domain-level documentation: process maps, current-vs-future state lead lifecycle flows, and decision logs that keep stakeholders and the team aligned on scope and ownership
Serve as the primary product voice for all L2O and GTM Systems initiatives,: partnering closely with Marketing, Marketing Operations, SDR/BDR leadership, Sales, and RevOps
What they're looking for
- Lead discovery, requirements workshops, and business process design sessions: translating complex GTM and marketing operations requirements into actionable system specifications
- Own the decision layer between "what the business needs" and "what: engineering builds," resolving ambiguity with structured frameworks and documented decisions
- Run structured stakeholder alignment sessions to surface trade-offs, build: consensus, and drive open decisions to closure rather than letting them linger
- Represent the domain in cross-team planning and leadership reviews able to: explain technical constraints to business stakeholders and business context to engineers
