Senior Product Marketing SpecialistNew

The opportunity

Secure Every Identity, from AI to Human Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era.

What you'll do

  • Translating Global Strategy to Local Reality: Adapting global product positioning, value frameworks, and launch plans to align with regional buying behaviors and local industry dynamics.

  • Bridging Global & Regional Teams: Serving as the strategic liaison between global and regional teams, ensuring regional market feedback directly shapes product roadmaps and global messaging.

  • Tailoring High-Impact Collateral: Refining customer-facing narratives, campaign assets, and enablement tools to drive pipeline velocity across EMEA.

  • Support product launches and GTM strategies across EMEA, ensuring alignment with regional needs.

  • Localise global marketing campaigns for key and emerging EMEA markets.

  • Optimise product messaging and positioning for diverse audiences.

What they're looking for

  • Adapt global sales content for EMEA, ensuring relevance and effectiveness.
  • Equip sales and partners with the right messaging, competitive insights, and use cases.
  • Gather regional feedback to refine positioning and enablement strategies.
  • Tailor product messaging to resonate with EMEA customers while maintaining global consistency.