Senior UX Product Designer, EngagementNew$120K

The opportunity

HelloFresh is seeking a Senior Product Designer to join our Engagement team , shaping experiences that deepen customers’ relationships with HelloFresh and create more reasons to engage with our products over time.

What you'll do

  • Own the end-to-end design of experiences across loyalty, rewards, referrals,: discovery, cooking, and other engagement mechanics that strengthen customers’ relationships with our brands.

  • Design experiences that give customers compelling reasons to return,: participate, explore, share, and get more value from HelloFresh over time.

  • Translate complex customer and business problems into experiences that feel: simple, motivating, and relevant while driving measurable outcomes such as engagement, retention, lifetime value, and referral-driven acquisition.

  • Think beyond individual features or transactions to understand how repeated: interactions can build habits, trust, and long-term customer value.

  • Partner with Product, Engineering, Data, Research, Marketing, CRM, and: Content Design to identify opportunities across the customer lifecycle.

  • Connect customer needs, behavioural insights, commercial goals, and emerging: technology to develop strong product directions.

What they're looking for

  • Help define how loyalty, referrals, discovery, and other engagement: experiences connect into a coherent customer relationship rather than a collection of disconnected features.
  • Move comfortably between contributing to longer-term vision and delivering: tactical improvements that generate measurable impact today.
  • Bring a strong design perspective to your product area while remaining open: to evidence, experimentation, and the expertise of your partners.
  • Use quantitative and qualitative insights to identify opportunities, develop: hypotheses, and design high-impact experiments.