Senior UX Product DesignerActive$120K
The opportunity
This is a hybrid role to our Toronto HelloFresh Headquarters
What you'll do
Own the end-to-end design of critical growth journeys across acquisition,: conversion, checkout, payment, reactivation, and emerging purchase models.
Translate complex customer and business problems into experiences that: clearly communicate value, reduce friction, and help customers confidently make decisions.
Balance immediate conversion opportunities with the longer-term customer: experience, considering not only whether customers convert, but whether we are setting them up for meaningful engagement and retention.
Partner with Product, Engineering, Data, Research, Marketing, and Content: Design to identify opportunities across the customer journey.
Connect customer needs, behavioural insights, commercial goals, and emerging: technology to develop strong product directions.
Move comfortably between contributing to longer-term vision and delivering: tactical improvements that generate measurable impact today.
What they're looking for
- Bring a strong design perspective to your product area while remaining open: to evidence, experimentation, and the expertise of your partners.
- Use quantitative and qualitative insights to identify opportunities, develop: hypotheses, and design high-impact experiments.
- Partner closely with Product and Data to understand performance across the: funnel and translate learnings into actionable design improvements.
- Look beyond the outcome of individual A/B tests to identify patterns and: insights that can inform future product and design decisions.