The opportunity
At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.
What you'll do
Partner Sales Managers: covering Enterprise, General Business, and Commercial segments across EMEA’s core markets. The direct co-sell motion with Delivery, Technology, and Marketplace partners.
Reseller Sales Managers: driving the indirect ecosystem motions and book of business, including Braze’s regional channel program, and holding ACV and GRR targets.
One region, many markets: EMEA spans mature, direct-led markets like the UK and DACH alongside more nascent, channel-reliant markets. You set a consistent playbook while adapting how it’s applied market by market.
Platinum-tier partner relationships: Leveraging Partner Account Directors’ development of our strategic partners including Deloitte, Accenture, WPP, Publicis, and Merkle, by building and maintaining senior relationships relevant to your region.
Pipeline and performance visibility: using Salesforce, Crossbeam, Tackle, Clari, and Looker to track partner engagement and impact, and report on performance to senior leadership.
Charts Strategic Transformation: You define the partner sales strategy for one of Braze’s most diverse regions, decide where direct and indirect motions should lead market by market, and build the operating model and playbooks where none exist today.
What they're looking for
- Drives High Performance: You lead a blended team of Partner Sales Managers and Reseller Sales Managers with clear targets, direct performance management, and consistent accountability across both motions.
- Forges Collaborative Relationships: You operate as a true peer to VP Sales EMEA, embedded in pipeline reviews, forecasts, and QBRs, and you build the senior ecosystem relationships across multiple markets that make the strategy real and actionable.
- Communicates with Impact: You translate a multi-market, direct and indirect route to market partnership strategy into a playbook your team, Sales leadership, and the SVP, Partnerships can all act on.
- + years in partner sales, alliances, or channel sales in B2B SaaS, with at: least 7-8 years at Senior Director or AVP level – you’ve owned a multi-market revenue number spanning both direct co-sell and indirect motions, and can speak clearly to the commercial outcomes you drove across both
