Brand Designer, GrowthActive$150K–$225K

Perplexity
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The opportunity

We're looking for a Growth Brand Designer to sit at the intersection of brand craft and growth performance. You'll be the designer who makes Perplexity's highest-volume, highest-leverage marketing surfaces — paid ads, social, lifecycle email, and campaign assets — look…

What you'll do

  • Drive strategic concepting for growth campaigns: bring original ideas, angles, and creative territories to the table, and shape the brief rather than just receiving it

  • Operate as a true ideation partner to the Growth team: co-develop campaign strategy, propose test hypotheses, and pitch concepts that open up new creative directions

  • Own the design of growth creative end-to-end: paid social and display ads, campaign assets, and lifecycle email — from concept to shipped asset

  • Design for volume and velocity: build variant sets, test hypotheses, and iterate on winners with the Growth team using real performance data

  • Turn product launches and GTM campaigns into ad creative that lands on every: channel it runs — static, animated, and everything in between

  • Build and maintain scalable ad and email templates so high-frequency asset production stays fast and on-brand

What they're looking for

  • A strong portfolio of growth and brand design work: paid ads, social campaigns, lifecycle email, campaign systems — that shows both craft and results
  • Proven strategic concepting ability: you can show campaigns where the idea was yours, not just the execution, and articulate the thinking behind them
  • Excellent visual design skills with a clear sense of brand, typography, layout, and composition
  • Hands-on experience designing performance creative at a consumer or prosumer: tech company, including working directly with growth or performance marketing teams
  • Fluency reading creative performance data (CTR, conversion, hook rates) and: translating it into design decisions
  • Ability to work fast, manage a high volume of deliverables across channels,: and iterate quickly without dropping the quality bar
  • Fluency in Figma and the Adobe Creative Suite
  • An instinct for building repeatable systems: templates, variant frameworks, asset kits — rather than one-off files