Sr. Social Media ManagerActive$170K

MasterClass is the streaming platform where the world’s best come together so anyone, anywhere, can access and be inspired by their knowledge and stories. We put you in the room with the creators, thinkers, makers and leaders who have changed the world, so that you can change yours.

What you'll do

• Own the end-to-end organic social strategy and execution for MasterClass,: from campaign kickoff and content development through launch, publishing, and optimization.

• Develop and manage social content primarily across LinkedIn, Instagram, and: YouTube, tailoring creative and storytelling to each platform and audience.

• Partner closely with Creative, Marketing, GTM, and other cross-functional: teams to develop compelling social concepts and ensure social is integrated throughout campaign planning and execution.

• Use social performance data and audience insights to continuously refine: content, formats, and channel strategy, clearly communicating learnings and recommendations to stakeholders.

• Contribute to evergreen and ad-hoc MasterClass social initiatives while: helping develop AI-enabled frameworks and workflows that make our social organization more creative, effective, and efficient.

• You have a proven track record of 7+ years owning organic social for a: recognized brand , with experience building and growing engaged audiences.

What they're looking for

• You bring deep expertise across LinkedIn, Instagram, and YouTube ,: particularly LinkedIn and content for professional audiences.
• You’re equally comfortable with strategy and hands-on execution , moving: seamlessly from big-picture thinking to bringing ideas to life.
• You’re data-driven , using social performance and audience insights to inform content, formats, and strategy.
• You’re a strong cross-functional collaborator who thrives in fast-paced: environments, stays close to internet culture and trends, and can translate them into relevant, brand-appropriate content.