The opportunity
OpenAI is an AI research and deployment company committed to ensuring that artificial general intelligence benefits all of humanity. We push the boundaries of AI capabilities while prioritizing safety, responsible deployment, and human needs.
What you'll do
Lead APAC developer marketing strategy across priority markets, audiences, channels, and product moments.
Build programs that improve developer awareness, education, product understanding, adoption, and advocacy.
Translate global developer launches and narratives into regionally resonant activation plans.
Partner with Developer Relations and technical stakeholders to ensure: programs are credible, useful, and grounded in builder needs.
Develop repeatable regional plays across content, technical education,: developer events, hackathons, builder workshops, community moments, ecosystem partnerships, and builder stories.
Support startup marketing initiatives where startup and developer audiences: overlap, including technical founders, startup builders, startup ecosystem moments, founder-led proof points, and programs that create adoption with early-stage builders, while keeping the core mandate centered on developers.
What they're looking for
- Establish clear operating rhythms, prioritization, measurement, and feedback: loops with global and regional partners.
- Bring APAC developer insight, market nuance, and ecosystem opportunities into global planning.
- + years of experience in developer marketing, technical marketing, product: marketing for developer products, community-led technology marketing, or integrated marketing for technical platforms.
- Proven track record building credible marketing programs for developer audiences.