The opportunity
The Director, Field Marketing EMEA is a hands-on field marketing role owning the in-person and account-based programes that drive pipeline across EMEA. You'll sit within a lean team of three, reporting to the Senior Director, Demand Generation, EMEA — and you'll be building and…
What you'll do
Owning the end-to-end EMEA field marketing calendar: regional events, roadshows, conference activations, and hosted programmes built for European buyers
Leading field programmes with particular depth in French and DACH markets,: from concept through to post-event pipeline attribution
Partnering closely with EMEA Sales to ensure every field investment is tied to account-level pipeline goals
Designing and delivering executive programmes for every Pendo leadership: visit to the region — pipeline dinners, roundtables, customer engagements
Owning EMEA customer stories and connecting them to field moments, campaigns,: and Pendo's broader content pipeline
Executing co-marketing programmes with regional partners, resellers, and SIs
What they're looking for
- Building and maintaining a visible, credible presence for Pendo across the: European B2B tech and product community
- + years of B2B SaaS marketing experience with significant depth in field marketing, events, or ABM
- Hands-on field programme experience across multiple EMEA markets: you've executed directly, not just managed agencies doing the work
- Demonstrated depth in European markets; understanding of local buyers, events: landscapes, and community dynamics
