Manager, Performance Creative StrategyNew$401K

The opportunity

HelloFresh is seeking an entrepreneurial, strategic, and analytical Creative Strategy Manager to join our Performance and Innovation Team. This role reports to the Head of Creative Production and will partner closely with the Brand Creative team and Growth Marketing teams.

What you'll do

  • Partner with Growth teams and GM teams to build strategic creative briefs: that drive conversions on paid channels

  • Bring learnings and insights to every project to ensure we are delivering best in class creative

  • Identify key creative testing opportunities and brief in assets that align with testing goals

  • Have a deep understanding of what performs and what does not, and an ongoing: push to unlock new growth via paid channels in partnership with product marketing and growth marketing.

  • Collaborate closely with the creative team to develop high-quality,: compelling content that drives user engagement, conversion, and measurable results

  • Monitor and analyze the performance of Performance and Innovation assets,: using data-driven to identify areas for optimization and improvement

What they're looking for

  • Share performance insights and next steps regularly with marketing leadership and creative partners
  • Strong collaboration skills with experience working across various functions: (e.g., marketing, product, engineering, data) to drive incremental performance across channels
  • Stay informed about industry trends, platform updates, and emerging: technologies to incorporate innovative techniques that enhance campaign performance
  • Someone with a contagious “can-do” attitude that thrives in fast-paced environments