The opportunity
Celonis is the trusted platform to industrialize Enterprise AI. At our core is the Celonis Context Model — which combines process data, business knowledge, and intelligence into a living digital twin of the enterprise that AI can actually understand, turning AI's operational blind spots into operational clarity.
What you'll do
Own the Global Oracle Partner Marketing Strategy: Develop and execute the integrated marketing strategy supporting the Celonis & Oracle partnership globally. This includes building the annual Oracle marketing plan, campaign calendar, and investment priorities - aligning with Oracle sales priorities, executive objectives, and partnership milestones.
Stakeholder Alignment: Build strong relationships with ecosystem stakeholders, marketing leadership, sales leadership, product marketing, and the extended marketing team to ensure inclusion of the Oracle partnership in the broader marketing motion.
Develop Thought Leadership: Partner with our product marketing team to develop industry positioning and competitive differentiation that you can then use as a foundation for developing joint press, joint analyst briefings, thought leadership content, blogs, customer stories, and videos in collaboration with the corporate communications and analyst relations team.
Serve as the Primary Marketing Interface into Oracle: Act as the primary marketing liaison with Oracle marketing, coordinating across Oracle corporate marketing, alliance marketing, field marketing, product marketing, communications, industry marketing, and events.
Event Leadership: Own the strategy and execution for key Oracle events, including Oracle AI AWorld and Oracle Sales Kickoffs, and ensure Oracle’s sponsorship and integration into Celonis’s flagship events, including Celosphere and Process Intelligence Days. Event responsibilities include event strategy, messaging, executive experience, customer speaker recruitment and preparation, booth activation, campaign integration, and post-event pipeline follow-up.
Track and Analyze Performance: Establish key performance indicators (KPIs) to track the effectiveness of Oracle marketing activities, delivering quarterly business reviews with performance insights and actionable recommendations for continuous improvement.
What they're looking for
- –12+ years of enterprise B2B technology marketing experience, with: demonstrated expertise across partner marketing, field marketing, integrated campaign management, and product marketing.
- Previous Oracle marketing, alliance marketing, partner marketing, or field: marketing experience strongly preferred.
- Demonstrated success navigating Oracle's highly matrixed marketing: organization — including Corporate Marketing, Alliance Marketing, Field Marketing, Product Marketing, Communications, and Industry Marketing.
- Existing relationships within the Oracle marketing ecosystem are highly desirable.
