The opportunity
We're looking for a senior Product Marketing Manager to lead go-to-market for Anthropic's highest-priority special projects — the cross-cutting launches, new capabilities, and time-sensitive initiatives that don't map neatly to a single product line but matter enormously to how…
What you'll do
Own go-to-market strategy for a rotating portfolio of special projects, from: positioning and messaging through launch execution and enablement
Develop crisp, differentiated narratives for net-new capabilities and: initiatives, often where no established market category or language yet exists
Translate complex technical subject matter: including safety and safeguards work — into clear, credible messaging for developers, enterprise buyers, and the broader ecosystem
Act as the program lead for each project: define the launch plan, timeline, and workstreams; align cross-functional stakeholders; and drive execution across product, research, comms, demand generation, and sales
Create the core launch assets and source-of-truth materials: messaging frameworks, narratives, FAQs, enablement content — that other teams build from
Partner with Product and Research leads to shape how projects are framed and: sequenced for the market, feeding back market and competitive insight
What they're looking for
- Product marketing background; an exceptional writer and messaging: craftsperson — positioning, narrative, and copy are your strengths, not just strategy decks
- Strong program management instincts and have personally run complex, multi-stakeholder launches end to end
- Can get comfortable with technical subject matter quickly and communicate it: accurately to both technical and non-technical audiences
- Work autonomously: you're energized by being handed an ambiguous problem and trusted to figure out the path
- Skilled cross-functional collaborator who can align product, research, comms,: and sales partners without formal authority
- Thrive in fast-moving, high-pressure environments where priorities shift and: the playbook hasn't been written yet
