The opportunity
Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale — unleashing the potential of businesses and people. The Elastic Search AI Platform, used by more than 50% of the Fortune 500, brings together the…
What you'll do
Meet with business leaders to understand their problems and decisions. Turn: them into analyses, recommended actions, and clear requirements for systems and data.
Recommend which systems, tools, and products to prioritize, with a clear: point of view and the reasoning behind it.
Build the business case for each investment: expected value, required resources, and total cost of ownership. Present it to leaders and gain agreement.
Design the overall architecture for marketing and sales measurement, and: build the core data models, pipelines, and machine learning datasets, with testing and version control.
Build models that show how marketing spend and activity convert to pipeline: and revenue, and measure the full customer path from first touch to closed deal.
Define account-based performance measures and apply them with Sales and Marketing.
What they're looking for
- Combine attribution, incrementality, and mix modeling into one consistent view of what works.
- Build tools that let marketers ask questions in plain language and get trusted answers.
- Set standards for metric definitions, data quality, and privacy compliance: (GDPR/CCPA), and keep them consistent across Sales, Marketing, and systems teams.
- Plan roadmaps and milestones with Data Engineering, Analytics, and IT.