The opportunity
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed,…
What you'll do
Own strategy design and ongoing optimization for a community content product: (Square), with a focus on post ranking, content recommendation, distribution, and filtering mechanisms.
Improve user experience, community engagement, and retention through better: content quality and ranking strategies, using content to drive overall user growth.
Define the overall community content strategy and long-term roadmap for the: content ecosystem, including content classification, recommendation optimization, and distribution mechanisms.
Design and continuously iterate content recommendation and distribution: strategies, with DAU growth and user retention as key objectives.
Analyze the relationship between community engagement and core user: behaviors, develop growth strategies, and drive cross-functional collaboration and competitive analysis.
Independently manage the full product cycle, from strategy development and: feature design to data validation and ongoing iteration, turning strategies into practical product solutions.
What they're looking for
- –8 years of experience in strategy products, community products, or content: ecosystems. Experience with Web3, fintech, or large-scale content communities is preferred.
- Hands-on experience with post ranking, content recommendation, user retention, or content-driven growth.
- Strong strategic thinking with the ability to balance short-term execution and long-term platform development.
- Strong analytical skills, with the ability to evaluate and improve content: quality, community health, and user engagement.
- Clear and structured thinking, with the ability to break down complex: ecosystem challenges and build phased, actionable roadmaps.
- Excellent communication and cross-functional collaboration skills, with the: ability to align multiple stakeholders on strategy and execution.
