Senior Brand Manager (f/m/x)Active

The role: What's in the Box Are you ready to turn one of the most prominent e-commerce brands into the Netherlands’ ultimate “Love Brand”? As our Senior Brand Manager NL, you will take full ownership of all brand-related activities for the Dutch market, with a strong…

What they're looking for

• Data-Driven Optimization: Turn consumer insights and campaign data into actionable initiatives. You will take tight control of the allocated marketing budget, rigorously tracking KPIs and ROI to prove how brand creativity fuels business metrics. For social, this means owning channel KPIs (reach, engagement rate, share of voice, CPM, CPA, ROAS) and using real-time data to optimise both organic posting cadence and paid spend allocation.
• Cultural Relevance & Trend Leadership: Monitor competitive activities and cultural shifts in the Netherlands to inspire the wider team with new developments, buzz-worthy moments, and local brand partnerships. You are chronically online in the best possible way — you spot emerging formats, sounds, and creators before they peak, and you know how to move fast enough to capitalize on them.
• + years’ experience in brand management or integrated marketing, with a: significant portion in social media strategy (organic and paid).
• Proven track record owning social channels end-to-end: strategy, content, community, paid amplification — not just contributing to them.