The opportunity
At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements.
What you'll do
Own recruitment marketing strategy execution across channels: social, career site, and job boards.
Bring an established point of view on how recruitment marketing should run: here, since this function is new to the team. Set the operating rhythm rather than waiting for one to be defined for you.
Analyze what's happening in the market and within Talent Acquisition: hiring trends, candidate sentiment, competitive employer brand moves, and funnel data — and partner with the internal communications and experience teams to help shape what we write about and when.
Govern the career site: content, job distribution, page performance, and analytics.
Execute paid social and recruitment ad campaigns across LinkedIn, job boards, and other targeted channels.
Produce recruitment marketing content: video, social, and candidate-facing storytelling.
What they're looking for
- Design and produce quick-turn ad creative and social assets in-house: banners, social graphics, simple video/motion edits, so most day-to-day recruitment marketing needs don't have to route through our brand agency partners. Loop in the brand agency for larger or more complex creative work.
- Analyze recruitment marketing metrics and campaign performance, and refine strategy accordingly.
- Manage the recruitment marketing budget and channel vendor relationships.
- Own job posting strategy and optimization across all channels.