The opportunity
Coursera and Udemy are now one company, creating one of the world’s most comprehensive skills development platforms for the AI era. This strengthens our ability to accelerate AI-powered innovation and shape how the world discovers and builds skills at a pivotal moment of change.
What you'll do
Strategic Merchandising: You develop merchandising strategies that align learner needs with business objectives. You identify opportunities to improve discovery, engagement, conversion, and expansion by balancing customer insights, commercial priorities, and long-term platform strategy.
Experimentation & Optimization: You use experimentation as a core decision-making tool. You develop hypotheses, design and execute A/B tests, interpret results with rigor, and translate learnings into scalable merchandising improvements that continuously optimize the learner experience and business performance.
You leverage qualitative and quantitative data to identify trends, diagnose: performance issues, and uncover growth opportunities. You synthesize complex information into actionable insights, prioritize work based on business impact, and make informed decisions supported by evidence.
Cross-Functional Leadership: You build trusted partnerships across Product, Marketing, Design, Engineering, Analytics, and Content teams to deliver shared outcomes. You effectively influence stakeholders, align teams around common goals, and drive initiatives from strategy through execution in a highly collaborative environment.
The Consumer Category Management team is responsible for helping learners: discover the right content, offers, and learning pathways at every stage of their journey. Through strategic merchandising, the team shapes how learners experience Udemy - using on-platform experiences as a business lever to drive discovery, conversion, retention, and expansion.
As a Senior Merchandising Manager, you will play a key role in establishing: and evolving merchandising as a strategic growth function at Udemy. Working closely with the Director of Merchandising and cross-functional partners, you will develop merchandising strategies, introduce new capabilities, and create scalable merchandising practices that focus on maximizing learner engagement and driving revenue growth.
What they're looking for
- You will run experiments and analyze performance data and trends to optimize: offerings and ensure that users receive the most relevant and impactful content while driving business results. Collaborating with various teams, you will introduce new capabilities, design experiments, and refine our merchandising tactics to enhance the overall educational experience.
- As Udemy and Coursera continue to integrate, you'll also help identify: opportunities to connect learners with complementary products and learning experiences across the combined portfolio through thoughtful cross-sell and upsell merchandising strategies. This is an exciting opportunity to help shape the future of merchandising at one of the world's largest online learning platforms while influencing how millions of learners discover, purchase, and continue their learning journey.
- Lead merchandising initiatives across key consumer surfaces, including: homepage, navigation, browse, search, course pages (XDP), hubs, recommendation modules, and promotional placements.
- Partner with Category Managers to amplify strategic content launches,: priority categories, seasonal campaigns, and business initiatives through thoughtful merchandising and content placement.
