Senior Regional Marketing Manager (DACH)New

Culture Amp
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The opportunity

We’re big believers in the power of IRL, so for most roles we ask Campers to work from their local Culture Amp office an average of 2 days a week to unlock connection, pace and culture together.

What you'll do

  • Establish regional plans that translate GTM goals into local events and: campaigns. Partner with the Snr Events Manager plus global Lifecycle and Demand Gen teams to localise messaging and content for local buyers, driving pipeline and revenue growth across new logo and expansion efforts.

  • Pipeline Management: Partner with SDR teams on targeted events and regional campaigns to build and manage a robust pipeline of new logo and expansion opportunities, ensuring all KPIs are met.

  • Cross-Functional Collaboration: Represent the markets across global marketing forums, acting as the local champion for various disciplines. Collaborate closely with Sales, SDR, People Science, and Customer Success to align quarterly plans, run retrospectives, and ensure seamless lead follow-up through to opportunity conversion.

  • Content creation and translation development utilising AI to establish: scalable ways to create and localise content.

  • Business acumen and influence: Leverage market, customer, and competitor insights to shape regional strategy, providing feedback to global teams to align messaging with local needs.

  • Leveraging local partners to run joint events and webinars that generate: pipeline and accelerate deals. Working with the Global Partnership Director and EMEA Sales teams to plan, develop and scale the channel.

What they're looking for

  • Nurturing and building out the local Community Chapters programme: developing it as a flywheel for growth, managing local chapter leads and supporting programming where necessary
  • Performance Tracking: Measure the success of your marketing efforts and use data to refine and improve your results.
  • Manage the ROI , demonstrating performance and making trade‑offs that: maximise impact across programs and channels.
  • Manage local vendor relationships to deliver high‑quality executions on time and within budget.