The opportunity
Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition.
What you'll do
Key driver of the health and performance of the Digital Content, Media &: Communications vertical; you will support the general management of the vertical.
Define and drive key elements of the global commercial strategy for the: vertical. All strategies and initiatives should support the definition of where, with whom, what, when and how to sell to merchants. Your strategies will account for market nuances to ensure commercial teams can execute flawlessly.
Be an SME for the vertical. You can speak intelligently about the space with: the most strategic customers and you can champion the right initiatives internally.
Analyze vertical specific customer behavior to identify opportunities for: product and service innovation and differentiation.
As the voice of customer for the vertical, work closely with our Product teams to champion the vertical by:
Providing vertical trends, opportunities and customer pain points to inform: needs as input to product prioritization
What they're looking for
- Inform product pricing strategies and packaging strategies to maximize: profitability and market share within the vertical
- Providing the vertical nuance to global commercial enablement
- Develop and maintain customer segmentation to identify and pursue: opportunities for revenue growth and market expansion.
- Inform vertical and broader Adyen strategies with the latest industry trends,: emerging technologies, and regulatory changes that may impact the vertical, and proactively identify strategic opportunities or risks.
