The opportunity
Coursera and Udemy are now one company, bringing together two mission-driven brands to create the world’s most powerful platform for turning learning into progress. Together, we help more than 300 million learners and 12,000+ enterprise customers build the skills they need for a world being reshaped by AI.
What you'll do
Performance manage the Strategic Content portfolio to defend and grow traffic and engagement.
Analyze content performance and optimization efforts using multiple data: sources and visualization tools to identify & action opportunities.
Translate data insights into actionable content strategies and recommendations.
Execute new content initiatives based on the evolving search landscape and emerging AEO/GEO opportunities.
Apply storytelling expertise and deep customer empathy to create: high-quality, SEO-optimized content in a variety of formats that aligns with the company's strategic goals and engages our target audience.
Maximize strategic content leverage across teams, channels, and initiatives,: ensuring content drives value beyond organic search.
What they're looking for
- + years of SEO content management experience in a mid: to large-scale consumer-facing business
- Demonstrated experience working on large-scale content portfolios and SEO optimization projects
- Demonstrated experience developing and optimizing content for AEO/GEO
- Proven ability to perform actionable analyses and translate data insights into strategic content decisions
