The opportunity
Growth Marketing is a team of performance-driven marketers and channel specialists. We partner closely with growth, creative, analytics, and regional marketing to drive revenue through self-serve and sales motions.
What you'll do
Lead the growth and user acquisition strategy for the Answer Engine Optimization channel
Optimize Stripe.com so artificial intelligence agents can efficiently access: and take action on behalf of users
Spearhead the development and integration of artificial intelligence: capabilities to improve the efficiency of search and answer engine channels
Deliver regular reports and updates on channel performance to track progress and identify new opportunities
Partner with content, engineering, and data analytics teams to build a comprehensive testing roadmap
What they're looking for
- + years of experience creating and executing search engine optimization: strategies, with direct experience with answer engine optimization and generative engine optimization
- Proven technical experience making websites SEO and AEO-friendly
- Experience analyzing data and in dashboards and reporting software such as: Tableau, Looker, Adobe Analytics, or Google Analytics to drive growth decisions
- Experience applying user intent analysis to prioritize actions that deliver measurable outcomes
- Proven ability to take initiative, independently problem-solve, and drive tasks to completion
- Experience leading project roadmaps across cross-functional stakeholders,: including engineering and content teams
- Experience or familiarity with Natural Language Processing (NLP), vector: search, and Retrieval-Augmented Generation (RAG)
- Experience managing search optimization in-house for business-to-business: (B2B) software-as-a-service (SaaS) companies
