Creative Systems & Optimization ManagerPosted today$89K

The opportunity

HelloFresh is seeking a sharp, systems-minded Creative Systems & Optimization Manager to own the operating model behind our XPOD studio. As the single intake owner across Paid Social, Organic Social, Brand Partnerships and localization, this role turns a complex, multi-brand…

What you'll do

  • Own the design and evolution of the studio's operational workflows: building frameworks flexible enough to move with shifting business needs, yet structured enough to scale and stay easy for others to follow.

  • Apply strong project management fundamentals: setting milestones and deadlines from a brief, driving the decisions needed to execute within time constraints, and pushing every project through to completion, even when things are ambiguous or change at the last minute.

  • Own all studio intake as the single point of contact for every video brief: across brands and channels: scoping, prioritizing, and routing every request against total studio capacity

  • Identify, evaluate, and implement automations, AI tools, and templates that: lift the studio's operating efficiency.

  • Maintain the studio's performance data and reporting: trends, production velocity, and project-level status - keeping the Head of Creative Production, project teams, and other stakeholders ahead of timelines and risk.

  • Coordinate schedules and workflows with the wider creative operations team: and Growth Operations, keeping cross-studio campaigns and the paid social content pipeline in sync.

What they're looking for

  • Stay close enough to every project in the pipeline that creatives always have: what they need to keep moving, and that no question sits unanswered long enough to cause a delay.
  • Work closely with stakeholders and creative teams to shape expectations and: define project scope, and manage those relationships day to day - including negotiating, and where necessary pushing back on, channel requests against budget and priority so the studio's limited creative capacity goes toward what the business actually needs.
  • Own resourcing and allocation across the creative team: assessing priority, balancing workload and timelines, and adjusting on the fly so creatives can sustain their pace without projects slipping.
  • Onboard, train, and manage freelance creatives and creative partners or: vendors, flexing the team's capacity up or down against demand.