Director, Marketing - Figma Weave (New York, United States)Active$317K

The opportunity

Figma is growing our team of passionate creatives and builders on a mission to make design accessible to all. Figma’s platform helps teams bring ideas to life—whether you're brainstorming, creating a prototype, translating designs into code, or iterating with AI.

What you'll do

  • Define the vision and narrative for Figma Weave in the AI-native creative: space, and carry that story into everything we put into market

  • Build brand awareness and love for Weave through bold, memorable,: culturally-tuned marketing that creatives are proud to be part of

  • Build and run the growth engine that turns attention into users and revenue: across the full funnel, measured and accountable dollar for dollar

  • Hire and lead a small, senior, high-output marketing team, while drawing on: Figma’s scale, channels, and talent

  • Set marketing strategy and execute against it directly: moving fast, making bets, and measuring relentlessly

  • Partner closely with product, sales, and design teams, and with Figma’s: broader marketing organization, to bring focus and ambition to a fast-moving market

What they're looking for

  • Own and deploy significant marketing budgets, tying every investment and: tradeoff to measurable, ROI-positive impact
  • Experience as an executive marketing leader who has built brand and driven: growth at a high-growth software, SaaS, or consumer-tech company
  • A track record as both strategist and operator: you set the vision and you personally ship the work
  • Strong storytelling and creative instincts, paired with the discipline to tie: every investment to measurable impact