The opportunity
This is a senior, founding-leader hire at L7. We're looking for someone strategy-strong who can autonomously own a regional function end to end — set the strategy, build the operating system, carry the number, and represent marketing credibly to regional sales leadership and to…
What you'll do
The first-in-region builder who then scaled it. Was the founding field or: regional marketing hire for APAC at an enterprise software company and grew it into a team. Brings direct experience with both halves of this job. Pressure-test whether they built a durable function or just ran events, and whether they're still willing to be hands-on at the start.
The partner-led regional leader. Led co-marketing and demand programs through: cloud providers, resellers, and distributors across APAC markets. Strongest on leverage and ecosystem motion. Pressure-test whether they can also build direct enterprise ABM and own a pipeline number independent of partners.
The multi-market APAC field marketing leader. Owned field marketing across: several APAC sub-regions at a scaled tech company. Brings market fluency, local vendor and event relationships, and cultural range. Pressure-test appetite for building infrastructure from scratch rather than operating within an existing system, and for the period before they have a team.
Build and lead the APAC field marketing function, establishing scalable: frameworks and processes from scratch in the region
Drive field marketing initiatives across enterprise while building scaled: programs for startups, adapting strategy for diverse international markets and buying behaviors
Create and run field marketing programs including executive roundtables,: customer events, industry conferences, partner programs, and ABM activations
What they're looking for
- Partner closely with APAC sales leadership to align programs to territory and: account-specific pipeline and revenue goals
- Establish measurement frameworks including lead scoring, attribution models,: and ROI reporting to demonstrate marketing's impact on revenue
- Evaluate and select premium third-party events that align with business: goals, and build high-impact activation strategies around them
- Collaborate with Global Field Marketing and other central marketing teams so: APAC programs align with company-wide strategy while meeting local market needs
