The opportunity
Claude is becoming the AI layer inside the platforms where enterprises already work. Our partnership with Salesforce — anchored by Claudeforce — is the first and largest example, and a growing roster of strategic technology partners is following the same path: making Claude the…
What you'll do
Own the day-to-day comarketing relationship with strategic tech partners,: starting with Salesforce: be the one consistent Anthropic marketing voice your partner counterparts plan with, and keep both sides working from a single joint plan
Build joint marketing plans with each partner, with goals and success metrics: agreed before any shared funds are committed
Manage joint marketing development funds (MDF): allocation across programs, spend tracking, compliance with partnership terms, and reporting on what the investment returned
Design and execute flagship joint moments: executive summits and sessions at partner events (e.g., Dreamforce, World Tours), joint customer workshops, partner sales kickoff enablement, and co-hosted executive dinners
Extend partner programs through the broader ecosystem, including joint: activations with shared systems-integrator and consulting partners
Measure what matters: partner-sourced and partner-influenced pipeline, program-level attribution, and a partnership marketing health scorecard built with Marketing Ops
What they're looking for
- + years of B2B marketing experience, with significant time in field, partner,: or alliance marketing at a technology company
- Experience on both sides of a platform partnership (at the platform and at the ISV/partner)
- Familiarity with the AI ecosystem and how enterprises adopt AI products
- Experience running programs at global scale across multiple regions and event series
- Experience working with or marketing through global systems integrators
