The opportunity
Creator and UGC content is only getting bigger as a growth channel for developer tools, and right now Supabase reaches it mostly at arm's length, through agencies that own the actual relationships with creators. This role exists to change that: bring our creator/influencer…
What you'll do
Source, recruit, and manage direct relationships with content creators (TikTok, Instagram, YouTube)
Design and run creator campaigns end to end
Find and test new acquisition channels and strategies: lots of small experiments, doubling down on what works
Operationalize and report on these programs: budgets, tracking, results
Grow with the role: the remit could develop into owning all content from a growth perspective, beyond creators and UGC
+ years in growth, partnerships or creator marketing at a dev tool, SaaS or consumer tech company
What they're looking for
- Track record of launching channels from zero: and turning winners into repeatable programs
- Outgoing relationship-builder creators genuinely want to work with
- Strong operator. Comfortable with spreadsheets.
- Ideally already doing a version of this somewhere scrappier or more startup —: someone thriving at a smaller company is a better signal here than someone comfortable (but not standout) at a big-name platform