The opportunity
As Growth Marketing Manager, you'll lead growth across SumUp's full product portfolio in Brazil, with a particular focus on credit. You'll be responsible for connecting marketing, acquisition and lifecycle initiatives to help more small businesses discover, adopt and get value from SumUp's products.
What you'll do
Lead growth across SumUp’s full product portfolio in Brazil, with a: particular focus on credit/lending products.
Own acquisition, conversion, activation, retention and cross-sell initiatives: across paid, organic and lifecycle channels.
Define and execute online acquisition strategies across web and app, including Google, Meta and TikTok.
Partner with global teams to adapt campaigns locally and shape market-specific growth initiatives for Brazil.
Work closely with Product, Credit, Risk, Data, Pricing, CRM and Martech teams: to identify and scale growth opportunities.
Lead testing and experimentation across campaigns, creative, landing pages and key customer journeys.
What they're looking for
- Manage a significant marketing budget and deliver against acquisition,: revenue, CAC, payback, activation and customer-value targets.
- Lead and develop a team of marketers and performance specialists, setting: priorities and continuously raising the performance bar.
