The opportunity
Anthropic's GTM Programs team turns our most strategic go-to-market priorities into structured, measurable programs that make our field the most successful they can be, thereby ensuring our customers' experience with our products is nothing short of exceptional. The team serves…
What you'll do
Serve as a trusted advisor to AMER Sales Leadership: bring data-backed insight and recommendations into their operating reviews, and shape the strategic initiatives that come out of them
Own GTM programs end to end: translate leadership priorities into structured programs with clear objectives, owners, and milestones, and carry them from concept through launch, operations, and iteration with measured uplift as the outcome you're accountable for
Define the measurement plan before a program launches: baseline, targets, the metrics that will show uplift, and how results will be attributed to the program
Instrument every program into the GTM operating cadence, so leadership can: inspect program results in the same reviews where they run the business
Build the dashboards and reporting that make program performance visible at: every level of the organization, from global leadership to the individual seller
Package what's working (industry patterns, use cases, activation motions): into repeatable plays that sellers can run without you in the room
What they're looking for
- Extensive experience in GTM programs, sales strategy and operations, or a: consulting background with a track record of building for clients rather than only advising
- Hands-on experience creating AI workflows with Claude or similar tools, and: comfort running and improving them at operational volume
- Have designed measurement or attribution frameworks for GTM motions, such as: pipeline sourced and influenced models, activation funnels, or experiment designs like control groups and staged rollouts
- Strong understanding of GTM data and the drivers behind it
- Have run pipeline generation, activation, or adoption programs and can quantify their impact
- Have worked inside or alongside a sales organization's operating cadence: (forecast calls, pipeline reviews, account reviews) and know how to make program results legible within it
- Have built industry or vertical GTM plays, or use-case-based selling motions,: and understand how to package them for a field organization
- Experience at a company selling technical or AI products, and an: understanding of how enterprises evaluate, adopt, and scale AI
