The opportunity
We’re looking for a strategic, highly analytical leader to head our Marketing Operations organization. The Asana Marketing team is responsible for fueling business growth and building a brand customers love.
What you'll do
Set the strategic direction, objectives, and key results for the global: Marketing Operations team to support inbound, outbound, digital marketing, and event initiatives.
Lead, mentor, and scale a high-performing operations organization, driving: alignment across sales development, revenue, and regional marketing leaders.
Champion and defend marketing strategy by using rigorous, data-driven: insights to diagnose operational bottlenecks and influence executive stakeholders.
Partner with Demand Generation Systems to evaluate, acquire, and optimize our: enterprise martech stack for maximum velocity and execution quality.
Lead AI transformation programs across marketing and sales development: operations, implementing innovative solutions to increase productivity and operational efficiency.
Optimize funnel operations to ensure lead routing, account coverage, and: contact database quality match sales coverage decisions and target growth goals.
What they're looking for
- Demonstrates curiosity about AI tools and emerging technologies, with a: willingness to learn and leverage them to enhance productivity, collaboration, or decision-making.
- Proven track record as a senior operational leader (VP or equivalent: executive level) within a high-growth, scale-stage enterprise B2B company.
- Highly analytical mindset with demonstrated ability to leverage complex data: sets to set targets, solve operational issues, and measure business impact.
- Strong cross-functional influencer who can challenge senior stakeholders,: defend marketing strategies, and drive consensus across Sales Operations, Revenue, and Go-To-Market teams.
