The opportunity
About the Team Business Marketing at OpenAI helps companies understand, adopt, and realize value from intelligence at work. We believe our own marketing organization should demonstrate what changes when intelligence becomes part of the work: fewer manual handoffs, faster…
What you'll do
Define the vision, strategy, and operating model for Marketing Operations &: Technology, including how AI should reshape the function.
Build and lead a team spanning marketing operations, systems, automation, data, and technical execution.
Own the marketing technology roadmap, deciding what to build, buy, integrate, consolidate, or retire.
Establish core infrastructure across customer and account data, identity,: segmentation, campaign orchestration, lifecycle management, scoring, attribution, experimentation, measurement, and sales handoffs.
Connect product usage, customer engagement, and enterprise buying signals so: Marketing and Sales can identify and respond to demand.
Build AI-enabled workflows and agents that connect research, strategy,: creative development, campaign execution, optimization, and learning.
What they're looking for
- Partner with Engineering, Data, Product, Security, Privacy, and IT to create: trustworthy, adaptable systems appropriate for OpenAI’s scale.
- Improve how teams prioritize work, run campaigns, evaluate performance, and: make decisions—measuring success through customer experience, pipeline, speed, experimentation, data quality, and organizational capacity.
- Have 12+ years of experience in marketing operations, marketing technology,: growth infrastructure, revenue systems, or an adjacent technical function, including experience building or leading at meaningful scale.
- Understand CRM, marketing automation, campaign operations, customer data,: lifecycle journeys, lead management, account-based marketing, attribution, reporting, and funnel performance.
